The 2025 school campaign is close to start. During this season, thousands of businesses are ready to respond to the demand for uniforms, school supplies and other orders from various educational centers. According to the small business guild (SME) of the Lima Chamber of Commerce (CCL)an increase in sales of this season is estimated that would range between 8% and 12% compared to the previous year.
“In terms of value, this could represent sales between S/800 million and s/1.2 billion in the school market, which means a relevant amount considering that this campaign represents 20% of the annual sales of these businesses,” Rodolfo Ojeda, president of the SME guild explained in the CCL.
Similarly, he considered that this context is presented as a great opportunity for micro and small businesses, so that they can implement digital tools such as electronic commerce, mobile applications and social networks, which will facilitate the most effective sales.
In Gamarra, merchants are in full production process, Susana Saldaña, president of the Gamarra Peru Business Association, explained to this media.
“The schools and groups of parents began to make their orders. Our goal is that mypes reach 60% of their recovery with respect to prepaandia, ”he noted.
2025 school campaign: supplies and uniforms
On the cost of the school basket for this year, the CCL small business guild He projected that there will be a variation between S/300 and S/450 per student. This will depend on the quality of the selected products and the type of educational institution, whether public or private.
“A basic basket includes backpack, notebooks, blocks, pencils, pencils, drafts, colors, markers, folders, stationery, rule, scissors and rubber; In addition to school uniforms and footwear in some cases. However, if specific elements such as books, educational technology (tablets or laptops) or premium brand products are added, the cost could be widely increased, ”said Ojeda.
During this year, the price of school supplies will present moderate growth of between 3% and 5% compared to last year. This is explained by external factors such as the increase in import costs and raw materials. According to Ojeda, mypes are adopting strategies such as importing in greater volumes, diversifying suppliers and promoting national products.
In the case of making school uniforms in Gamarra, Susana Saldaña mentioned that around 3,500 mypes will participate. Among the main offers are the poles whose prices range between S/6 and S/8, the shorts that can cost from S/8 to S/10, blouses and shirts with values that fluctuate between S/10 and S/12 in 12 in Go ahead, among others.
“For this year, we will present antimancha garments, with UV and antiallergic protection. They are of good quality and low cost, ”he said.
Financing in Mypes
The guild of the Small company from the Chamber of Commerce of Lima (CCL) He pointed out that 40% of the MYPES will resort to external financing to face the 2025 school campaign. In that line, the entity indicated that the requested loans will vary between S/10,000 and S/50,000, with payment deadlines that range between 6 and 12 months. This type of financing will be essential to meet inventory and cash flow needs.
Despite the strategies adopted, access to credit remains an important challenge for mypes. According to Rodolfo Ojedamany companies are opting for alternatives such as direct financing of suppliers, factoring and short -term credit lines to meet their needs.
Source: Larepublica
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