In mid-2023, regulations were approved that allow municipal banks to offer credit cards by meeting only two requirements: having been in operation for more than three years and having assets greater than 75,000 UIT. Although 9 of these entities meet the conditions, Caja Piura will be the first to offer this product to users, under this standard.
According to the entity, since February will put consumer and business credit cards into circulation, in their classic and gold categories, with the aim of promoting the formalization and banking of its clients. Patricia Rojas Jaén, manager of Strategic Innovation at Caja Piura, specifies that for now it will be available for users of Piura and Lambayequeand will later be launched nationwide.
Rojas adds that the card has high security standards, as well as contactless technology, which will allow fast and secure payments. It will also be linked to the Caja Piura App mobile application, in which users will be able to monitor their transactions, set spending limits, block and unlock plastic.
What will be the interest rate on this new credit card?
To clearly differentiate itself from its main competition, the banks, Caja Piura will go on the market with an interest rate of 33.65% and 36.67%. As of January 19, the average interest rate on consumer credit cards offered by banks is 66.41%, according to the Superintendence of Banking and Insurance (SBS).
The Caja Piura card can be used nationally and internationally, facilitating purchases at POS, online and cash withdrawals over the counter and at ATMs: Piura Cash Network, VISA network and Unicard network. Besides, will offer the Caja Piura points accumulation program and the welcome bonus for the initial use of the card, according to the executive.
“We are proud to present this credit card as a financial solution that reaffirms our commitment to innovation and quality service, designed to meet the needs of our clients,” concluded Patricia Rojas Jaén.
Source: Larepublica
Alia is a professional author and journalist, working at 247 news agency. She writes on various topics from economy news to general interest pieces, providing readers with relevant and informative content. With years of experience, she brings a unique perspective and in-depth analysis to her work.
