Ecuador seeks to promote commercial exchange and promote business opportunities in the country for Spanish capital, especially in the areas of infrastructure, energy, services, etc. With this slogan, the Minister of Production, Foreign Trade, Investments and Fisheries, Sonsoles García, will maintain the working order in Madrid with to Spanish authorities and companies starting this Monday, January 22. The Secretary of State will disseminate information on investment attraction, economic opening, fiscal consolidation and security policies implemented by the national government.

Spain is an important trade partner for Ecuador, the state portfolio pointed out. In 2022, non-oil exports to Spain reached a value of $875 million, with a growth of 19.5% compared to 2021. In addition, in the first eleven months of 2023, Spain was the fourth destination of Ecuador’s non-oil exports to the world.

Meanwhile, activities to be developed include bilateral meetings in search of investment and trade with businessmen, with dialogues with the Spanish Secretary of Trade, Xiana Méndez, and the Minister of Industry and Tourism, Jordi Here, to analyze actions to deepen bilateral relations with the European union.

Saudi Arabia is interested in investing in Ecuador, these are the areas where they want to undertake projects

García highlighted progress in favor of a favorable business environment, such as organic laws on economic efficiency and job creation and energy competitiveness, as well as a strategy for the preservation and recovery of public security and the fight against transnational crime.

“Ecuador has a great interest in a proactive program of seeking investors and greater trade in countries with which we share many values, such as Spain,” said Minister García.

Likewise, a meeting is planned with the authorities from the University of Salamanca to sign a memorandum of understanding for export education and training. In this sense, a dialogue with representatives of the Madrid City Council on issues of innovation and entrepreneurship and a meeting with María Benjume, the founder and executive director of the company Spain Startup, are planned.

To promote bilateral trade relations, a business meeting is planned with the Spanish Confederation of Business Organizations (CEOE) and ICEX Spain Export and Investment, which will capture interest in creating new businesses and attracting investments, key to creating jobs in Ecuador.

La Fitur 2024, a platform to promote the export offer

One of the key activities on the program is the International Tourism Fair in Madrid (Fitur), which will be held from January 24 to 28 and will have a record edition with the participation of 9,000 companies and 152 countries, with Ecuador as the destination. , which is why it strives to promote the country as a destination for tourism investments and services due to attractive unique destinations.

Fitur 2024 highlights the participation of Ecuador as a partner country and its plan to receive 2 million tourists by 2025.

The Ministry of Production, Foreign Trade, Investments and Fisheries, through Pro Ecuador, coordinated with companies from different sectors to promote in Fitur the leading products of Ecuador’s export offer, such as roses, chocolate and tuna. The goal is to present Ecuadorian products so that businessmen and fair visitors can get to know their quality and to create new potential business contacts.