As happened during the pandemic, the channel on the line Now, due to insecurity, it becomes an option to stock up or transact without leaving home. This was pointed out by Leonardo Ottati, president of the Ecuadorian Chamber of Electronic Commerce (CECE), who recommended the use of digital channels.
“Ecuador is going through the worst insecurity crisis in history. Closure of physical businesses, 60-day curfew, declaration of a state of internal armed conflict and permanent violation of citizens’ security. In order to protect the security and integrity of citizens, the Ecuadorian Chamber of Electronic Commerce recommends the use of digital applications and security services. delivery for the purchase of groceries and household items, delivery to the home address and all the needs for goods and services”, the union said in a press release in the afternoon of this Thursday, January 11.
Burgers, bolón, coffee, energy bars and food in general are donated by companies and entrepreneurs to uniformed police officers who patrol the streets of Ecuador
Ottati recalls that digital channels have generated more than 5 billion dollars in sales in 2023, which has proven to be an effective and reliable channel that benefits hundreds of thousands of Ecuadorian families. The leader also reiterates “the commitment to protect the heroes who, putting their integrity at risk, are on the streets providing for Ecuadorian families, as well as unlimited support for the national government to be able to fulfill its strategy to eradicate this unfortunate situation. “”.
For his part, Carlos Delgado, director of CECE, expresses solidarity with the security crisis that our country is experiencing and recommends the use of available technology. “In these difficult times, it is crucial to look for safe alternatives to carry out our business activities. Therefore, I recommend using digital channels retailas well as taking advantage of various applications that give us confidence and security to make purchases from the comfort and safety of our homes,” he points out.
Source: Eluniverso
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