Companies that commit to promoting environmental, social and governance criteria not only gain by improving their CSR compliance, but also gain significant reputational impact, in turn improving their market position. It’s even profitable.

This is the key thinking obtained from a business meeting organized by Atrevia, PLANAMB and Sistema B Ecuador on environmental, social and governance (ESG) criteria and their impact on the country. In this space, the key role that companies play in achieving a more sustainable world is highlighted.

Companies that apply the ESG model analyze how their actions can improve what they do, their environment and the impact they create, using the power of the market to solve problems that affect the community at large. Their vision is aimed at achieving an inclusive economy that benefits the planet, while promoting business transparency and corporate responsibility models, prioritizing social interests and the interests of each of the actors involved in their ecosystem.

In this sense, Carolina Orozco, director of PLANAMB, expressed that “today, the adoption of ESG practices is no longer just a trend, but a positive responsibility and, above all, the necessity of building and maintaining a solid reputation in the market.” . It’s not about awards and accolades, it’s about knowing that we’re going through the world leaving a positive mark.” He also commented that there are cases where companies can get sustainable financing, which is even profitable.

Carmen Sánchez-Laulhé, Atrevia’s vice president for the Andes region and Brazil, highlighted the positive effect that adopting this approach can have on corporate reputation and community perception. “In times of uncertainty, we need to build trust in our audience. This is not achieved by fine speech, but by action, consistency and consistency in what we say and do. Society demands that companies get involved in the problems and needs that surround us. This gives companies credibility”, he emphasized.

The discussion on ESG companies was organized by Atrevia, PLANAMB and Sistema B Ecuador. Photo: Courtesy of Atrevia

José Ignacio Morejón, executive director of Sistema B Ecuador, presented data on the contribution of B companies to the Ecuadorian economy (currently Ecuador has 26 certified companies), translated into numbers: 4,862 employees, about $7 million in annual revenue and participation in 12 industries. “Measuring, managing and verifying our social and environmental impacts as a company becomes a license to operate long-term within an extremely volatile environment,” he said.

According to B Lab Global figures, 7,759 certified B companies in 92 countries and 161 industries implement these practices, with a direct impact on 704,050 workers registered in their offices, thus highlighting the breadth and significant contribution of these companies towards the most sustainable economy worldwide.

At the gathering, it was recalled that the governor of the Bank of England warned three years ago that companies that ignore climate change will end up bankrupt. He was not the only authority who joined this call.