Consulting firm PwC’s recent Global Workforce Hopes and Fears Survey of 54,000 workers worldwide reveals that 30% of respondents believe that artificial intelligence (AI) will help increase productivity and efficiency at work.

27% say artificial intelligence will create opportunities to learn valuable new skills, and 21% believe this tool will create new career opportunities for them in business.

All indications are that AI promises to significantly improve business efficiency.

However, PwC recommends the following for implementation.

1. Security: AI requires a secure environment to deliver reliable results. AI systems must be protected from external threats and manipulation, giving users the necessary digital trust.

2. Transparency and trust: Establishing solid standards and guidelines is critical to building reliable artificial intelligence. This increases the security of users in choosing services and products based on artificial intelligence.

3. Ethics and data protection: Success in implementing artificial intelligence requires data protection to avoid models that invade people’s privacy and can be used for purposes other than solving business problems.

AI has also made its mark in the legal field, as it offers guidance and direction for companies to comply with the rules, policies, requirements and procedures that govern their operations within a particular jurisdiction.

In this sense, for María Laura Rodríguez, Head of Legal Consulting at PwC Ecuador, “AI is a support for faster and more efficient problem solving. Prevention of its use is aimed at improper handling of data that can produce incorrect results, potentially leading to violations.. To do this, it is important to always keep in mind the applicable law and the Data Protection Act which provides clear guidance.”

In this sense, the expert concludes that it is imperative that companies incorporate the use of AI in an ethical and responsible manner so that each team is fed and leverages its effectiveness. In addition, they must have support that allows them to build a safe innovation environment for different projects.

In PwC Ecuador, with the help of a multidisciplinary team of technology experts, with leadership and a holistic perspective, it is possible to analyze the use of technology from a vision of transparency, security and trust, in order to identify potential risks in projects that They integrate AI.

Today, rapid advances in technology and artificial intelligence are reshaping the business landscape in unprecedented ways. In a way that companies have found an opportunity to implement these tools with a strategic focus and trying to maintain their competitiveness, the consulting company states in the newsletter.

“AI greatly contributes to the development and management of companies since they can define a series of organizational and technological strategies that add efficiency to the services and products they offer. This allows you to improve your internal processes, increasing the productivity of your associates.”