Five tips to increase the sales of your business during the Christmas campaign

The Christmas campaign is the season in which entrepreneurs find a great opportunity to boost their sales due to the high demand for buying gifts. To contribute to entrepreneur progress We give some tips to increase sales and make the most of the Christmas season according to the experts from Surgir, a Santander Group company.

1. Implement limited-time offers

The increase of purchases requires offers, better if they are for a limited time. These include the reduction of a percentage of the final price, 2 x 1, free delivery, among others. These possibilities are important to boost your earnings this season.

2. Benefits the customer

Gifts are part of the Christmas party and what better way to give the client a present. You can give a detail for each purchase, offer decorative bags or wrap a purchased gift for free. Another option is to place a written note wishing Merry Christmas. All the details add up.

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3. Inject capital

Can be done grow the business with an injection of capital either for merchandise, to hire more workers or to provide surprises for customers. For this, you can request a loan considering the sales projections to choose the appropriate amount and avoid debt.

4. Have a good attitude with the customer

The happiness, fellowship and good cheer will influence sales. In this sense, it is recommended that the entrepreneur define his dealings with customers. In case you have assistants, they must agree on care techniques to boost sales.

5. Use digital channels and apps for payment methods

One way to improve the business is using social media (either by Facebook or WhatsApp). This will help more customers get to know the business and the products can be promoted. Another way that you could consider is to have a banking application for payment, which will help in sales, since many clients do not use cash or for security they use debit.