Any sale that is made by WhatsApp, by Facebook, by Instagram, is like a sale that is made in a physical store, you must have your receipt, your invoice. This is part of the explanation given by the director of the Internal Revenue Service (SRI), Francisco Briones, when referring to the digital world.
And it is that with the pandemic, social networks and transmissions from these channels developed more and also became ventures that some have found very profitable and that is verified by the SRI when seeing the large transfers they receive influencers either youtubers from the outside.
How much can ‘influencers’ earn and how does this group that is targeted by the SRI pay taxes?
The SRI carries out the control. Briones clarifies that “it is not a new tax, it is not a new regime”, but simply to comply with the law. “Every sale -whether it is made by WhatsApp, by Instagram, Facebook, or in a physical store- you have to bring your proof of sale, your invoice. Also if that person is selling, trading, they have to pay income tax. It is simply to comply with your formal obligations ”, he explained this Wednesday, February 8, in World FM.
“It seems that people think that if I make a transaction through WhatsApp, Instagram or social networks, I don’t have to issue an invoice, that I don’t have to pay tax. As it is so easy to do it, with a message or a bank transfer, we think that there is no tax to pay”.
A ‘tax score’ will reveal whether the more than 2.4 million taxpayers are good or bad
In the case of the big influencers or content generators, said that their content has so many views, so much consumption, so many interactions, that social media companies are starting to advertise within their products. “So they have a video of streamer, of youtuberthat YouTube begins to advertise in the middle of its transmissions and that generates income for that person: by influencersto the streamer or to youtuber and that is evident and the SRI sees it in large transfers of money from abroad from these social networks of Facebook, etc., to their accounts, which will later create a problem for these people because if they cannot justify that income they will have problems with the SRI, with the UAFE (Financial and Economic Analysis Unit) and countless things”.
The director of the SRI indicated that what he wants is to help them avoid these problems and tell them that they must register that income, report it to the SRI, pay the taxes that they must pay and thus be calm.
The institution focuses in 2023 on achieving tax justice so that everyone pays everything they must pay. The control plan of the SRI contemplates the tax PCR (this rapid control is expected to be carried out on between 80 and 100 taxpayers per quarter) and also the control at influencers and informal electronic commerce. (YO)
Source: Eluniverso

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